iHeartRadio Show Your Stripes Receives Two Halo Awards
May 29, 2014
Untitled Document

Clear Channel Media and Entertainment announced today that iHeartRadio Show Your Stripes, its effort to help veterans re-enter the workplace by highlighting their valuable training and experience, has received two Halo Awards for its work. iHeartRadio Show Your Stripes won the 2014 Halo Award for Best Message-Focused Campaign, a category recognizing businesses that use its resources to share a specific message, as well as a second Halo Award for Best Social Service Campaign for its targeted approach to addressing the growing social issue of veteran unemployment. iHeartRadio Show Your Stripes was the only campaign to be honored twice at this year’s event.  

Since the program’s launch, Clear Channel has invested well over $100 million in radio, digital and out-of-home resources to highlight the skills brought back by returning servicemen and women and their value to employers in the workplace. Clear Channel’s iHeartRadio Show Your Stripes is the largest public service program in the company’s history and the most mainstream public campaign addressing the growing issue of U.S. veteran unemployment in communities across the nation.

For the past 11 years, the Cause Marketing Forum’s Halo Awards have recognized businesses and nonprofits that "do well by doing good." The Halo Awards are the highest annual accolade in North America within the field of cause marketing honoring nine categories with four finalists in each category. A list of all Cause Marketing Halo Award winners can be viewed online at http://www.CauseMarketingForum.com/2014finalists.

“In this crowded marketplace, Cause Marketing Halo Award-winning campaigns have risen to the top because of their authenticity, effectiveness in communicating a cause message and ability to generate social and financial dividends,” said David Hessekiel, Cause Marketing Forum President. “These campaigns offer creative partnership solutions that leverage assets of company and cause.”

Early this year, PR News recognized iHeartRadio Show Your Stripes among organizations that they determined to be the top players in corporate social responsibility and that have set new standards of excellence. Clear Channel received PR News' CSR Award for Social Good, a category that showcases an agency or corporation that has integrated into its overall business model the desire to improve common public welfare. Other PR News CSR Award winners included AT&T, Office Depot Foundation, Sprint, TD Ameritrade, American Airlines, Hyundai, Time Warner Cable Media and NBCUniversal.

“A year ago Clear Channel embarked on a significant effort to support our returning veterans by leveraging Clear Channel’s enormous reach to connect vets with businesses looking to hire.  We turned on all of our assets – broadcast, digital and out-of-home – in the loudest way possible to showcase the value vets offer employers,” said John Sykes, President of Clear Channel Entertainment Enterprises. “We couldn’t be more pleased by the response from veterans, businesses, the public, celebrities and military leaders who have all rallied behind our efforts and are helping us to grow and evolve the program beyond 2014.”




 
Breaking News
iHeartRadio Surpasses 100 Million Users
Westwood One Promotes Mark Wildman to EVP/Strategic Partnerships
March 23, 2017
iHeartMedia Oklahoma City Names JJ Ryan PD For KJYO & KXXY
Entercom Names Richard J. Schmaeling EVP & CFO
Doug Gottlieb Joins FOX Sports Radio & FS1
March 21, 2017
Beasley Broadcast Group Reports 4th Quarter and Full Year 2016 Results
Chip Arledge Appointed OM For Cumulus Media Shreveport/Bossier City, LA
KXQQ/Las Vegas Names Natalia Hernandez As New Midday Personality
In Brief - March 21, 2017
March 17, 2017
Cumulus Reports Results for Fourth Quarter and Full Year 2016
Entercom Austin To Move 96.3 FM RnB To 95.9 FM
March 16, 2017
iHeartMedia Names Geoff "G-Off" Owens PD For KXJM/Portland & KUBE/Seattle-Tacoma
c3 & FMC Statement: Elimination of the NEA, NEH, and CPB Indefensible, Shameful, and Senseless
iHeartMedia Introduces SmartAudio
Condé Nast Acquires Pop2Life And Ribyt
March 15, 2017
Radio One Houston Names DJ Riddler MD & On-Air Talent/Mixer For KROI (92.1 Radio Now)
iHeartMedia Names Mark Fuhrman Area President in Pittsburgh/West Virginia Region
REAL 103.9/Las Vegas Names Roxy Romeo APD/MD
iHeartMedia Washington, D.C. Debuts Cherry Blossom Radio
KBEB/Sacramento Names Bryan "B-Dub" Washington PD
iHeartMedia Portland Debuts The New 103.7 The Legend
March 14, 2017
The iHeartRadio Music Festival Returns to Vegas This September
KMGA (99.5 Magic FM) Adds Bryan Simmons as PD/PM Drive, Doug Durocher as AM Co-Host
Veteran Music Exec and Producer Tommy LiPuma Passes Away
Music News
Chance the Rapper, The Killers, Muse & Arcade Fire Headlining Lollapalooza
QuickHits: Gorillaz, Kaaboo Festival, March Madness
QuickHits: Ed Sheeran, Chuck Berry, The Decemberists
QuickHits: NIN, Missy Elliot, Frank Ocean, Pitbull, Enrique Iglesias, Sublime
Rock Pioneer Chuck Berry Passes Away
The Entertainment World Remembers Chuck Berry
Ed Sheeran Spends Second Week Atop Billboard 200
QuickHits: Drake, James Blunt, Spoon, Bob Dylan
Quick Hits: Coldplay. BET Experience, Weezer
Quick Hits: The Chainsmokers, Pitbull, Ohana Music Festival, Arroyo Seco Weekend, Feist
Ed Sheeran Earns Biggest Debut Week of 2017
Quick Hits: Drake, Pearl Jam, Fifth Harmony
Lorde's Melodrama Arrives June 16
U2 Announce 30th Anniversary Joshua Tree Box Set
Ed Sheeran Announces Massive North American Tour
FMQB NOW

Sam Milkman, EVP
Coleman Insights

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!