Study: Internet Radio Listening Doubled In The Past Year
April 10, 2007

A new study from American Media Services delves into Internet radio listenership. According to their results, 67 percent of those surveyed said they have listened to a radio station online. This is almost double the number from just a year ago, as an April 2006 AMS study found just 36 percent who had responded similarly.

Also of note, while it is widely presumed that the majority of Internet radio listening is done in offices, 71 percent of respondents said they listened at home. However, 42 percent said they listen at work, and six percent said they have streamed Internet radio via their cell phone or another portable device.

Additionally, 47 percent said they would be likely listening to Internet radio regularly in the future, with 89 percent of them saying they expected to listen at home, 48 percent saying they would listen at work, 36 percent expecting to listen via a mobile device and 28 percent said they would listen via an Internet connection in their car.

“There’s no question that listening to the radio over the Internet is well on its way to becoming more of a rule than an exception,” said AMS President/CEO Edward Seeger. “While most people still listen to radio via traditional over-the-air signals and receivers, it’s also apparent that more and more consumers are finding the Internet a convenient way to tune to their favorite stations. It is because of this growing trend in listening habits that we formed American Media Services-Internet to assist radio properties in the development of this new outlet for their programming.”

Breaking News
CMG Tampa Appoints John E. Kage Dir. of Branding & Programming at Hot 101.5 FM
In Brief - November 25, 2015
November 24, 2015
FCC Fines Drawing Scrutiny In Congress
In Brief - November 24, 2015
November 23, 2015
Bill Hess Named OM At Cumulus-Washington, D.C.
In Brief - November 23, 2015
November 20, 2015
Adams Radio Group Of Delmarva Names Jay Gleason Operations Manager
iHeartRadio Presents Adele¹s Album Premiere Live from Joe¹s Pub 
Radio Mercury Awards Announces Advisory Council
November 19, 2015
Westwood One: The State of American Podcasting
Nielsen: Connecting With Political Millennials Through Music
Jacobs Media Webinar: 10 Mega Trends That Impact Radio
November 18, 2015
Republic Records Promotes Ben Adelson To SVP/A&R
Y100’s TC Wins Dancing with the Savannah Stars
Greater Media's Magic 106.7 To Become Boston's Christmas Station
November 17, 2015
Alissa Pollack To Be Honored At T.J. Martell Foundation’s 16th Annual New York Family Day
Cash Money Records Announces Annual Turkey Giveaways in Miami & New Orleans
Amanda "AJ" Malone Joins iHeartMedia/Indianapolis
Jacobs Media Blogs Radio’s Days as a Primary Traffic Source May Be Numbered
November 16, 2015
Pandora to Acquire Key Assets from Rdio
Apple To Close Beats Music
Entercom Adds Ashley O. To Mornings On WSFS/Miami
Music News
Adele Announces European Tour Dates
Quick Hits: Adele, Eagles of Death Metal, Charli XCX, Joe Jonas
Adele's 25 Smashes Sales Record
Quick Hits: Charlie Puth, Coldplay, Jack Ü
Bieber, One Direction Lead Billboard 200 Shakeup
One Direction, The Weeknd Win Multiple AMAs
Rihanna Announces Anti World Tour, Teases New Album
Foo Fighters Release Free EP
Quick Hits: Coldplay, U2, The Cure, Wilco
Chris Martin Talks Influences On New Coldplay Record
Quick Hits: Foo Fighters, Justin Bieber & One Direction, American Music Awards, Paris attacks, Tori Kelly
Adele's 25 Won't Be On Streaming Services
Quick Hits: Kelly Clarkson, Missy Elliott, Jimmy Eat World, Freddie Mercury, Bonnaroo
Zayn Malik Opens Up About One Direction Exit
Quick Hits: Firefly Music Festival, Eagles of Death Metal, Grammy Hall of Fame

Manny Simon
VP/Adult Formats,
Republic Records

FMQB Member Login

Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!