Please remember to send your playlists to
Playlists are due on Monday, no later than 8 p.m.

Shari Hall
Davey Meshel

Of The Neighborhood Bullys
Vince Gelonese

Astian Taylor
Denny & Janie
Janie Bouchard

Updated: 10.2.2014











Updated: 8.6.2014



TSL still continues to be one of the most important metrics. Some of the tactics used to improve it may seem obvious, but you would be surprised at how many stations do not pay enough attention to the basics. Here are ideas on how to help increase the time your listeners stay with you and most important, how many times a day they visit.

1. Spend more time editing and reviewing the music log. Check to insure that each 15 minute segment is representative of the essence of the station. Specific areas to look at are:

* Keeping the music tempo on an "even wave". Don't inflate the tempo artificially. A smooth tempo works best here. Not to slow and sleepy. Not to intense.
* Currents in positions where they can be front or back sold.

* Avoid clumps of any one group of sounds. Example: Too many females, males, country type sounds etc.
* Check rotations to insure that songs are moving through the day parts and hours properly.

2. Forget about "forced listening". The days of "Listen all day cause you never know when you can win" are gone. When it comes to contesting, today's hot tactics are:
Explain exactly when they can win. The goal: get them to come back for another occurrence. Example:

* "Listen for "Happy" this morning at 10:20 and win $105."

* Tell them what they will win. Get them interested. E-mail/text your database about it. Discuss on Social Media.
3. Increasing "occurrences of listening" is the most effective way to increase time spent listening. The more times a day they come to you, the higher the ratings will be. Example: "Three chances to win today. Listen at 9:20, 1:20, and 3:30." Tip: Avoid using the word "details". It makes it sound to complicated. Better: "We'll tell you how easy it is to win."
4. "Be Brilliant with the Basics" Whether its diary or PPM, your listeners should always "remember" who they are listening to. Calls always first & last. Calls attached to all station elements.
5. Diary markets are all about top of mind recall but this applies to PPM as well. They ask for call letters, station name, or dial position. Make sure the talent says calls (name) slow and deliberate. Often I hear station name delivered at 100 MPH. PPM markets, this is still important for you. They must know who you are to create another occurrence.

6. The morning show is always promoting ahead. The greatest bit/content is wasted without effective pre-promotion. Example: "This morning at 7:20, we'll tell you the five worst things you can say to a woman."
*Teases are carefully worded so not to give away the story. Saying "Traffic is next" is not as effective as saying: "There's a problem on 275 south at Ford Road by the Best Buy store, we'll tell you why next."
*The morning show promo (for next day tune-in) should contain a specific time and reason for tune in. Generic will not work. Example: "Join us tomorrow at 7:10 when we tell you the one song to listen for to win $1000.00". Promos that review what they did earlier in the day do not work.

7. No Promotion/Marketing budget? Try email, texting, Facebook, Twitter etc... Give them an edge in contesting. Use all of the tools you have to "be where they are" and cause "another occurrence of listening"

For market availability and a confidential discussion about your station, call Gary Berkowitz today. (248) 737-3727 or or

In a new interview with Billboard, Maroon 5 guitarist James Valentine revealed a number of details about the band's upcoming album V. Due out September 2, the band the considers the record an extension of their last album. "We didn't really stop recording after we finished Overexposed," Valentine said. "On Overexposed we started working with outside producers and writers, and we just kind of kept the process going after we finished with that record because we built great relationships with these guys. Things are just a little bit more relaxed now, because we have [singer] Adam [Levine] doing [The Voice] and the touring thing is a little different for us. So the writing and recording just keeps going, and ["Maps"] seems as much like the fifth single off of Overexposed as it does the first single from [V]."

One of the new songs, titled "My Heart Is Open," features an appearance from Gwen Stefani and was co-written with Sia (who currently has the #1 album in the country). "Living here in Los Angeles we've known Sia for a long time, back from when she was just an artist, before her second act as, like, the most brilliant pop songwriter of all time, so it was really cool just to work with her," Valentine told Billboard.

As for Stefani (who is joining The Voice alongside Levine this fall), he added, "It's cool for all of us to have her on the record. And Adam won't shut up about how cool she is as a person. A lot of times when you meet your idols it's a letdown, but it's the opposite case with Gwen, apparently."

Due to The Voice's TV taping schedule, Maroon 5 don't plan to begin touring until early in 2015, though they will play some live appearances to promote V later this year.
The nominees for the 2014 MTV Video Music Awards were revealed on Thursday morning via SnapChat, and Beyoncé leads this year's field with a total of eight nominations, including Video of the Year, Best Female and Best Collaboration for several tracks from her surprise, self-titled album. VMA veteran Eminem and newcomer Iggy Azalea have seven nods each. Em's nominations include: Best Hip-Hop for "Berzerk" and two for "The Monster" with Rihanna (Best Male and Best Collaboration), while Iggy's mega-hit "Fancy" will vie for Video of the Year, Best Female and Best Pop. Also receiving multiple nominations this year are Jay Z, Katy Perry, Miley Cyrus, Pharrell Williams, Ariana Grande, Lorde, Sam Smith, Zedd, Avicii, Pitbull, Jason Derulo and Hayley Williams.

As for the coveted Video of the Year award, the clips that will face off are: Beyoncé ft. Jay Z, "Drunk In Love;" Iggy Azalea ft. Charli XCX, "Fancy;" Miley Cyrus, "Wrecking Ball;" Pharrell Williams, “Happy;" and Sia, "Chandelier." Beginning today, fans can vote in VMA categories including Video of the Year, Artist to Watch and more by visiting

The 2014 MTV Video Music Awards will be handed out at the Forum in Inglewood, CA, on August 24, with a show that will include performances from Usher, Ariana Grande, 5 Seconds of Summer, and more artists to be announced later.
Bruno Mars has announced some new openers for select dates of his Moonshine Jungle World Tour, including Aloe Blacc, Bebe Rexha, and Afro/Norwegian pop duo Nico & Vinz. Pharrell Williams will no longer appear as special guest on the Canadian dates due to a personal conflict. In other news, Mars recently received his first Emmy nomination for his performance at the Super Bowl Halftime Show. The show was named in the category of Outstanding Short-Format Live-Action Entertainment Program, and it also received an additional nomination for Outstanding Lighting Design/Lighting Direction For A Variety Special.


Christopher K

FMQB Member Login

Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!