Mixed Reviews On National EAS Test
November 10, 2011

Wednesday afternoon at 2 p.m. ET, the first-ever national test of the Emergency Alert System took place, but a number of discrepancies were reported across the country. According to The New York Times, the issues primarily were reported by cable and satellite TV subscribers. Different cable subscribers reported hearing Lady Gaga's "Paparazzi" play instead of the EAS test, or their cable box simply switched the channel to QVC, or the test never appeared at all. Others reported the test happening minutes after it was scheduled to, or lasting longer than it was slated for.

However, part of the reasoning behind the national test was to try out this very issue: to see how well the system would work when triggered nationwide at the same time. "We always knew that there would probably be some things that didn’t work and some things that did," a FEMA official told the Times.

A statement was released yesterday from the multiple government agencies overseeing the test, saying, "This initial test was the first time we have tested the reach and scope of this technology and additional improvements that should be made to the system as we move forward. Only through comprehensively testing, analyzing and improving these technologies can we ensure an effective and reliable national emergency alert and warning system."

The agencies added they are looking forward to working with media companies to "improve this current technology and build a robust, resilient and fully accessible next generation alerting system that can provide timely and accurate alerts to the American people."

NAB EVP of Communications Dennis Wharton said in a statement, "Our initial feedback is that most radio and television stations ran the Nationwide EAS test successfully, although some isolated glitches may have occurred. We look forward to continuing to work with our federal partners to diagnose and improve the EAS system."




 
Breaking News
Sharon Dastur Named SVP/Programming Integration At iHeartMedia
Mark Medina Named Program Director At Z100/New York
Denon Electronics, iHeartMedia Announce Partnership
Deezer Appoints Hans-Holger Albrecht CEO
TuneCore Acquires DropKloud And Its Founders
SoundHound Reveals Top Songs, Artists, Albums Of 2014
In Brief - December 18, 2014
December 17, 2014
iHeartMedia Names Don Parker VP/Programming, For San Francisco And Sacramento
Senate Approves Michael O'Rielly For Five-Year FCC Term
Nielsen Report: A Focus On The Public Radio Listener
iHeartRadio Jingle Ball 2014 To Air On The CW Network
In Brief - December 17, 2014
December 16, 2014
Beasley Names Rafe D'Amico VP/Strategic Partnerships
NRG Media Taps Shane Sparks Market Manager, Northwoods, WI Cluster
Shazam Upgrades Windows Phone App
KLUC’s 16th Annual Chet Buchanan & The Morning Zoo Toy Drive Breaks Records
Rdio Brings Personalized Internet Radio, On-Demand Music Subscription To Windows Phone 8.1
In Brief - December 16, 2014
December 15, 2014
CBS Radio, Carson Daly Agree To Multi-Year Contract Extension
JVC Media Closes On Purchase Of WHKQ/Orlando
Bruce Gilbert Named SVP/Sports For Cumulus And Westwood One
Don Martin Rises To SVP/Sports Programming For Premiere Networks
Columbia Promotes Bryan Younce To SVP/Video, Content Production
In Brief - December 15, 2014
December 12, 2014
Jayde Donovan Joins WPLJ As Morning Co-Host
The Week In Review: 12/8-12/12
Music News
J. Cole Earns Third Chart-Topper
Quick Hits: Dick Clark's New Year's Rockin' Eve, Joan Jett & The Who, Metallica, Van Morrison, Grammy Special Merit Awards
Green Day, Joan Jett Make The List For Rock Hall
Quick Hits: Madonna, Michael Jackson, The Voice
Quick Hits: Imagine Dragons, Iggy Azalea & Britney Spears, Mad Season, David Byrne / Talking Heads tribute concert
Iggy Azalea Maps Out Arena Tour
Quick Hits: Ne-Yo, Selena Gomez, Gwen Stefani & Pharrell Williams, Stevie Wonder, Everclear, Alex & Sierra, Modest Mouse
Taylor Swift Spends Another Week At #1
The Week In Review: 12/8-12/12
Quick Hits: Epicenter Festival, Beyoncé, Dr. Dre, American Music Priz
Quick Hits: Coldplay, New Year's Rockin' Eve, Golden Globe Song nominees, Judas Priest
Quick Hits: BET Honors, Modest Mouse, Rush
U2 Extends iNNOCENCE + eXPERIENCE Tour
Quick Hits: Kid Ink, Seether & Rise Above Fest, TV On the Radio, Bob Dylan
Beyoncé, Sam Smith & Pharrell Nab Six Grammy Nods
FMQB NOW

Jon Zellner
SVPP, iHeartMedia

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!