Gary Berkowitz
President
Berkowitz Broadcast Consulting
His success as a programmer is well documented. "Berko" was the original PD at the legendary PRO-FM/Providence. He took WROR/Boston from an automated Oldies station to what would become one of the first FM AC’s in America. He went to Detroit to program Full Service powerhouse WJR, guided CHR WHYT to its best numbers ever as a Top 40 station, and launched one of the country’s first Hot AC’s, Q95. In 1990 he opened the doors of Berkowitz Broadcast Consulting and has been helping AC stations grow and achieve higher ratings ever since. [more]
PROGRAMMING TO WIN
Everyday is an Election We’re in the heart of election season now and in this week’s Programming To Win column, Bob Quick wonders who the undecided voters are out there. He also reminds us that radio has its undecided “voters” as well, voting with their dial, and every time they turn on your station is a chance to win their vote as a new listener.
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QUESTION OF THE WEEK
Given the density of Q4 releases upon us, which records should not be overlooked?
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HOT SHOTS
Chris Taylor, Pitbull, Joe Mack, Adam Star,
Big Mama & The Wild Bunch, The Outlaws, Terrie Carr,
Trey Anastasio and Steven Van Zandt[more]
THIS WEEK IN FMQB HISTORY
Elvis Duran, Steve Kingston, John Boulos, Erik Bradley, Guy Zapoleon, Jerry Clifton[more]