Courtside Entertainment Debuts Podcasting Platform Launchpad Digital Media
October 23, 2012
Westwood One founder Norm Pattiz and his company Courtside Entertainment Group announce a partnership with Kit Gray to create Launchpad Digital Media. Launchpad, a division of Courtside Entertainment, is a podcast platform that includes some of the biggest names in podcasting, including: Adam Carolla, Bill Burr, Chris Hardwick (Nerdist), CBS News, Dr. Drew, Jay Mohr, Marc Maron and many more. Gray will serve as President/COO of Launchpad.
"Podcasts represent one of the fastest growing segments of digital media, Courtside Founder Pattiz stated. "Kit Gray has a great track record of success in this important space and brings with him not only knowledge and energy, but the revenue and cash flow to prove it. He brings Courtside instant access not only for our existing programs but for the development of future programming that will live on the Launchpad platform."
Gray says, "Forming a partnership with Norm Pattiz, the founder of Westwood One, with his incredible vision and history of working with the top talent is an unbelievable opportunity/ This partnership, as a division of Courtside allows us to offer all of our existing clients more resources to expand their products and deliver more audience to develop the advertiser support that will benefit us all."
"The digital space for audio is growing exponentially and has allowed us to extend additional opportunities to our clients," Newmark Advertising President/CEO Patty Newmark added. "Having a highly respected leader of the radio industry like Norm Pattiz form a new venture with Kit Gray, an expert in the area of digital media, is very exciting. These two innovators working together will create important opportunities within the changing media landscape."