Triton December Rankings Find Even More Pandora Growth
January 28, 2013

Triton Digital has released its monthly Internet audio rankings for December 2011, noting that listenership was affected during the last month of the year by to the holiday season. Triton notes, "As to be expected, we often see drops in listenership around the holiday season. The holiday impact typically results in a decline toward the end of the month due to the reduction of in-office listening. To give a closer look at the effects of the holiday season, we have compared the Total Listening Hours (TLH) of the holiday week to an average, non-holiday week."

TLH fell for broadcast streamers by 42 percent and for PurePlays by 15 percent for the Christmas week, compared to an average non-holiday week. Broken down by mobile vs. desktop streaming, broadcast mobile streaming was off by 28 percent, with desktop streaming down 48 percent. Interestingly, PurePlay mobile streaming only fell one percent, while desktop streaming dropped off 41 percent.

Triton says, "The data displayed supports two conclusions, the first being that 'in-office' desktop listening does not necessarily translate to 'in-home' listening. The second conclusion is that the holiday season trend softens as mobile becomes a more typical listening method. Mobile listening remains the most consistent throughout the week with the
lightest drop in all instances."

Regardless, Pandora ranked at #1 in Average Active Sessions (AAS) for Monday - Friday (6a-8p) in the Domestic Rankings, with a new high in AAS of 1,757,310, up from just over a million in November. Its Domestic Ranker Session Starts also leapt to over 805 million, from 416 million a month earlier. Clear Channel was ranked second for the Domestic Ranker, with an increase to 266,937 AAS and over 109.5 million Session Starts.

CBS Radio was ranked third in AAS, with Cumulus just over 2,000 AAS behind in fourth, and Slacker very close in fifth place. EMF Corporate, Cox Radio, NPR Member Stations, Entercom and ESPN fill out the top ten.

Looking at the All Streams Ranker for December during the work week (M-F, 6a-8p), Clear Channel was ranked #1 with 268,965 AAS, followed by Digitally Imported at #2, CBS Radio at #3, Prisa Radio at #4 and Slacker in fifth. The top ten are rounded out by Cumulus, EMF Corporate, Cox, NPR and 977Music.com.

Pandora was also #1 for the Domestic Ranker for the full week (6a-midnight), with 1,518,577 AAS. Clear Channel was ranked second, followed by Slacker, CBS Radio and Cumulus (all still a few thousand AAS apart). The top ten is filled out by NPR, EMF Corporate, Cox, Entercom and ESPN.

For the All Streams Ranker in the full week (6a-midnight), Clear Channel is #1, with Digitally Imported at #2, Slacker in third and CBS Radio in fourth. The top ten is filled out with Prisa Radio, Cumulus, 977Music.com, EMF Corporate, NPR and Cox.




 
Breaking News
Mel Karmazin To Be Honored By The Broadcasters Foundation Of America
Cox Media Group Names Rachel Williamson Director/Digital Revenue Development
New Generation Radio Launches Virtual Jock
Benztown Teams With Vipology To Bring Cost-Effective Websites To Radio
In Brief - February 26, 2015
February 25, 2015
iHeartMedia Announces Executive Changes
NAB Statement On Introduction Of Local Radio Freedom Act In House, Senate
Report: Radio’s 2015 Digital Revenue Poised For Double-Digit Growth
Coleman Insights, Jacobs Media Explore The Great Pyramids Of Radio
Republic Records Names Patch Culbertson Director of A&R
In Brief - February 25, 2015
February 24, 2015
106.1 KISS FM Changes Name To 106.1 LAURA FM
In Brief - February 24, 2015
February 23, 2015
Industry-Wide Consumer Awareness Campaign Launches For NextRadio
Jake Wisely Appointed CEO Of The Bicycle Music Company
Westwood One Hires Douglas Johnston As EVP/Sales
The Bobby Bones Show Brings Ask Anything's Fan-Driven Artist Chats To Country Fans Nationwide
Salem Communications Corporation Becomes Salem Media Group
In Brief - February 23, 2015
February 20, 2015
eQB NOW
Entercom Communications Reports Fourth Quarter And Full Year Results
KMVQ/San Francisco Inks Morning Hosts Fernado And Greg To Multi-Year Agreement
Edison Research: Monthly Podcast Listeners Grow To 46 Million Americans 12+
In Brief - February 20, 2015
February 19, 2015
iHeartMedia Reports Results For 2014 Fourth Quarter And Full Year
Music News
Ed Sheeran, Sam Smith Rule BRIT Awards
Quick Hits: Foo Fighters, Carly Rae Jepsen, The Airborne Toxic Event, Echosmith, Finding Neverland Album with John Legend & Rita Ora
Imagine Dragons Roar To Top Debut
Quick Hits: U2, Firefly Festival, Nico & Vinz, Lady Gaga, Three Days Grace, Free Press Summer Festival
Sam Smith Set For Another U.S. Road Trip
Quick Hits: One Direction, Lorde, Brandon Flowers, Redfoo, Fuji Rock Festival
Quick Hits: John Legend & Common / The Oscars, Ed Sheeran, In This Moment, Passion Pit, Kaaboo Del Mar Festival, Pixies
Kanye Talks New Album & More With Power 105.1's Breakfast Club
Quick Hits: Foo Fighters / Sonic Highways, Coldplay, Squamish Valley Music Festival
Lil Wayne Working Up Free Weezy Album
Quick Hits: Nate Ruess of fun., Foo Fighters, Blur, Volbeat, Iron Maiden, Blues Traveler
Drake Debuts At #1 On Billboard 200
Quick Hits: Firefly Festival, Taylor Swift, Sia, Nicki Minaj
Kid Rock Reprises $20 Ticket Tour
Quick Hits: Governors Ball Festival, Lady Gaga, Slash Featuring Myles Kennedy and The Conspirators, Pharrell Williams
FMQB NOW

Rob Roberts
OM/Cumulus Atlanta

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!