Michael Plen Named VP Of Marketing & Promotion At INGrooves Fontana
February 14, 2013
Bryan Mead, SVP of INresidence, the artist service division of INgrooves Fontana, announces the appointment of Michael Plen as VP of Marketing and Promotion.
"Michael has helped shape the modern music business and is responsible for the development of many iconic artists’ careers," said Mead. "His passion for music and expertise in radio promotion, marketing, brand integration and licensing will be invaluable to INresidence projects as well as the larger INgrooves Fontana label family."
Plen comes to INgrooves Fontana from the FADERLabel where he was EVP of Marketing, Licensing and Promotion and created and implemented the radio promotion and licensing campaigns for the label’s roster, including Yuna and Matt & Kim.
"I’m psyched to be working with Bryan, Dave, Robb and Jay at a place that’s truly built on fantastic music and the infinite ways people can discover it technologically and culturally," said Plen."It feels like a rocket ship-chemistry lab of artistry that is creating new innovation. I’m excited to be part of it."
Plen served the bulk of his career as SVP of Promotion at Virgin Records America, and was instrumental in building the seminal I.R.S. Records label. More recently, Michael served as EVP of Promotion and Marketing at Shangri-La Music. In 2004 he served as SVP of Artist Development at Sanctuary Music Group.