Beasley Announces Multiple Format Changes At SW Florida Cluster
June 18, 2013

Yesterday, it was reported that Beasley Broadcasting would be making a handful of changes in its Ft. Myers-Naples, FL cluster. Now the company has announced that in addition to flipping Active Rock WJBX to an ESPN Radio affiliate, it is reworking its Talk/Rock station 98 K-Rock, as well as debuting a new Modern AC format on four FM translators.

At Beasley's Southwest Florida cluster, WJBX (99X) and Rock/Talk WRXK (96 K-Rock) are merging to form "Southwest Florida’s Rock Station" on 96.1 FM. As previously reported, Sports WWCN-AM (770 ESPN Sports Radio) will be simulcast on 99.3 FM (formerly WJBX) as ESPN 99.3. In late summer, Beasley will flip the WWCN-AM signal to the Spanish-language ESPN Deportes.

Also, "The Link," a new take on the Modern AC format debuts on Beasley’s four FM translators:  96.5 in North Lee County, 98.1 in Lee County, 101.5 in Collier County, and 105.1 on Marco Island.

Effectively immediately, the Active Rock music heard previously on WJBX now airs on 96 K-Rock WRXK, with Bubba The Love Sponge in mornings and Stan and Haney in afternoons remaining on the station. Active Rock music will now play after 10:00 a.m. Chris Delozier remains PD of the station and adds midday duties.

Beasley-Southwest Florida VP/Market Manager Brad Beasley commented, "We have two phenomenal heritage brands with ‘K-Rock and 99X’.  We felt strongly that putting the best of both worlds together on one station creates the most powerful rock station of any kind in Southwest Florida."

The Modern AC format of "The Link" will air on the four translators, as well as WRXK-HD2. "The Link" will play the biggest songs from Triple A, Alternative, and Hot AC on one radio station and include artists such as Imagine Dragons, Muse, Mumford & Sons, fun. and Coldplay along with U2, R.E.M., Dave Matthews Band, INXS and more. "The Link" will also be programmed by Chris Delozier.

Brad Beasley added, "The crossover music between Alternative, Triple A, and Hot AC formats have never been hotter. We feel a unique radio station celebrating the richest artists in today’s Pop/Alternative music alongside proven artists with multiple decades of success will deliver a unique upscale audience currently not being served by the many gold-based radio stations in Southwest Florida."




 
Breaking News
Journal Communications Reports Third Quarter 2014 Results
Irving Azoff Leading New Music Rights Venture
Crush Music Announces Two New Hires
In Brief - October 30, 2014
October 29, 2014
Def Jam Recordings Promotes Scott Maness To VP/Rhythm Crossover Promotion
Melissa Etheridge, Ingrid Michaelson To Perform At National Radio Hall of Fame Induction Ceremony
In Brief - October 29, 2014
October 28, 2014
iHeartMedia, Inc. Reports Results For 2014 Third Quarter
SiriusXM Reports Third Quarter 2014 Results
Talus Knight Named PD/Afternoon Host At KKND
iHeartMedia San Francisco Names John Leathers Vice President Of Sales
Radio Advertising Bureau Board of Directors Elects New Officers & Directors
Pandora Hires Chris Phillips As Chief Product Officer
CBS Radio's We Can Survive Achieves High Marks On Social Media
iHeartRadio Survey: Listeners Predict We’ll See A Lot Of Lady Gaga Impersonators
In Brief - October 28, 2014
October 27, 2014
Lulu & Lala Spice Up Afternoons On WFLC-FM
Universal Music Group Names Michael Frey, President, Supply Chain & Media Services
Benztown Releases First-Ever Benztown 50 Voice Power Index
Noise Fusion Unleashes Next Generation Sounds Online
In Brief - October 27, 2014
October 25, 2014
eQB NOW
The Week In Review: 10/20-10/24
Beasley Broadcast Group Issues Third Quarter Results
Pandora Reports Q3 2014 Financial Results
Deezer Acquires Stitcher
Music News
Pitbull & Enrique Iglesias Continue The Party
Quick Hits: K. Michelle, Billboard Touring Awards, George Ezra, Phish
Slipknot Land Second #1 Album With .5: The Gray Chapter
Quick Hits: Metallica, Coldplay, Pitbull, Nile Rodgers
Taylor Swift Sings From The Rooftops
Quick Hits: Nicki Minaj, David Guetta, Calvin Harris, Soundgarden, R.E.M., The Who's Teenage Cancer Trust
Fergie, Lorde Join AMA Performers
Eric Clapton Offers Tribute to Jack Bruce
New Imagine Dragons Song Featured In Sprite LeBron James Commercial
Quick Hits: Imagine Dragons, Taylor Swift, Rock In Rio USA, Band of Merrymakers, Prince, Beady Eye
Taylor Swift Talks Pop Genre, 1989 & More
The Week In Review: 10/20-10/24
Quick Hits: The Grammys, Sam Smith, Foo Fighters, The Grateful Dead
Taylor Swift Reveals Songs of 1989
One Direction Goes "On The Road Again"
FMQB NOW

Christopher K
APD/MD, KDND & KUDL
Sacramento

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!