Arbitron Revises Reporting Policy For Streaming Radio Simulcasts
June 19, 2013

Arbitron announces that at the request of the Radio Advisory Council, the company has re-evaluated its policies regarding total line reporting (TLR) specific to streams. After some evaluation, effective with the Summer Diary survey and July PPM report period, a stream will not be required to simulcast any content outside the over-the-air station’s home Metro and DMA to be eligible for TLR. The stream must simulcast 100 percent of its content inside the over-the-air station’s home Metro and DMA. However, streams of an AM/FM station no longer need to simulcast its broadcast partner outside the station’s home Metro and DMA.

According to an announcement sent out today to Arbitron clients, a stream is eligible for TLR as long as the stream simulcasts all content 100 percent, including commercials, in the home Metro and DMA of its over-the-air partner. Under this new policy, the stream is not required to simulcast any content outside the over-the-air station’s home Metro and DMA.

The 100 percent simulcast requirement for streams will remain in effect in the over-the-air station’s Metro and DMA. Over-the-air stations requesting TLR with one another will also need to simulcast 100 percent without exception, as required under the long-standing Arbitron TLR policy.

An eligible station with a stream may request TLR on the quarterly Station Information Packet by checking the boxes in the Internet section of the Station Information Form. An Arbitron staff member will contact the station to verify the request. A station may also request TLR via an email to Arbitron Radio Station Relations. Additionally, total line estimates will be reported for a combo in any market in which the combo meets the applicable Minimum Reporting Standard. The combo’s estimates are reported with the primary station’s call letters, regardless of the amount of listening the respective partners contribute.

Individual station estimates are not reported for combos that receive TLR in any syndicated Arbitron service. Individual station estimates are available to the owner of a subscribing TLR combo on a limited basis for the combo’s internal use.

The new policy can be downloaded from under the Markets, Surveys & Policy section.

Breaking News
Emmis Announces Second Quarter Earnings
WiLD 94.9 Names Julian On The Radio Afternoon Drive Host
Entercom Atlanta Promotes Michael Chase to Director of Marketing & Promotions At Star 94
KNEV/Reno Turns On Classic Hip Hop
Benztown Partners With Dash Radio
October 7, 2015
Ellen K To Launch A New Morning Show On KOST/Los Angeles
Pandora To Acquire Ticketfly
Slow Jams Launches New Throwback Edition
Steven Meyers Promoted To Director/Digital Operations At Greater Media
October 6, 2015
Bubba The Love Sponge Apologizes For Ratings Tampering
Cumulus Launches Classic Hip Hop 98.3 The Vibe
Jon Platt Named CEO At Warner/Chappell
CBS Radio Names Sam Rogers VP, National Sales & Corporate Partnerships
In Brief - October 6, 2015
October 5, 2015
Beasley Media Group Announces Actions Against Todd Clem AKA, ‘Bubba The Love Sponge’
iHeartMedia Presents "iHeartRadio Jingle Ball 2015 Concert Tour"
Steve Mills Named iHeartMedia’s Chief Information Officer
Puff Daddy Brings Bad Boy To Epic Records
Charlamagne Tha God Renews With iHeartMedia
In Brief - October 5, 2015
October 2, 2015
2015 NAB Marconi Radio Award Winners Announced
In Brief - October 2, 2015
October 1, 2015
Cumulus Announces Programming Moves In Indianapolis & Atlanta
iHeartMedia Savannah Names Jonathan "JR" Reed Program Director At WAEV
Concord Bicycle Music Announces Major Strategic Investment In Razor & Tie Enterprises LLC
Music News
Janet Jackson, N.W.A. and More Up For Rock Hall
Quick Hits: Rihanna, Ciara, Deadmau5
Selena Gomez Maps Out Revival Tour
Quick Hits: RIAA Gold & Platinum, Cage The Elephant, Kurt Cobain, American Music Awards / Jennifer Lopez
Quick Hits: Kendrick Lamar, Brian Fallon, Ten Commandos, The Cure, Lollapalooza South America, JoJo, Courtney Barnett
Fetty Wap Debuts Atop Billboard 200 Chart
Quick Hits: Miley Cyrus & Flaming Lips, Will Smith, Maynard James Keenan, Ben Folds
Deluxe Edition of Sam Smith's In The Lonely Hour Announced
Quick Hits: Selena Gomez, Miley Cyrus, Megadeth, Beastie Boys
Quick Hits: Fifth Harmony, Train's Pat Monahan, Seal, Roger Waters
Beyoncé, Jay Z & Prince Headlining Massive TIDAL X Charity Concert
Quick Hits: The Who, Ed Sheeran, Bleachers, American Music Awards, Katy Perry / Sting, Austin City Limits
Quick Hits: Nicki Minaj, Lady Gaga, Kendrick Lamar
Seven New Albums Debut In Billboard 200's Top Ten
Quick Hits: Kelly Clarkson, Fetty Wap, Corey Taylor

Mark Adams
San Francisco

FMQB Member Login

Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!