Jessie Maldonado Promoted To VP Of Promotion Operations At RCA Records
December 13, 2013
Jessie Maldonado has been promoted to VP of Promotion Operations at RCA Records. Maldonado previously held the title of Senior Director, Promotion Operations. In her expanded role, Maldonado will be responsible for the day to day operations of the Pop Promotion department, handling New York City and satellite radio as well as spearheading national radio campaigns. She will also be adding administrative duties for the Global Brand Partnerships department. Maldonado will continue to report to Joe Riccitelli, EVP/GM at RCA Records and will remain in the New York headquarters.
Maldonado joined Jive Records in 1998 and has contributed to the success of artists such as Justin Timberlake, P!nk, Britney Spears, Chris Brown, Pitbull and many others.
Riccitelli comments, "Jessie and I have worked together for over 15 years and it has been an absolute pleasure to see her grow into an executive, she is so deserving of this promotion. Besides handling our overall promo operations she is a big part of our airplay strategies and execution. I am very proud of her and all of her accomplishments. I have been so looking forward to be able to announce her stripes."
Maldonado adds, "I’d like to thank Peter [Edge], Tom [Corson] and Joe for this opportunity. It is truly special to be led by such a passionate leader like Joe for so many years, to garner success and be acknowledged for your efforts. I am excited to continue working with our amazing established artists and look forward to breaking our promising new acts."