Pittman Says Clear Channel Wants To Be "Everywhere"
January 8, 2014

Clear Channel Chairman/CEO Bob Pittman sat down for an interview with CNBC while at the CES event in Las Vegas, discussing the company's increasing reach. Pittman said, "we want to be everywhere, just as if you're selling Coca Cola, you like to be at the checkout counter and on the soft drink counter, you would like to be on the end aisle cap. Same with us."

Pittman added that Clear Channel is now "in all the major" automobiles, saying, "These are sort of the additional ones we have done because it's more shelf space. By the way, we, because all of our radio stations also exist on broadcast radio, we are already in every car, about 278 million cars, so when you get to the 11 million for Internet, by the way, we're on SiriusXM with KISS FM and Z100."

He also discussed Clear Channel's recent licensing deals with record labels as well, saying, "What we're really doing is, that's probably one of our most important strategic relationships, the music business. We're the free advertising forum. we're their most strategic relationship. Yet we didn't have a regularized relationship, it was very ad hoc. What industry would do that? So this was really about saying, what are all the things we do together? What are all the things we need each other for? Let's do a long-term contract, let's lay it all out and let's do a contractual relationship. ... there is always a way. The give and takes make it work. I think it makes it work for us both. It's a better way to run the business."

You can watch the entire interview with Pittman below:




 
Breaking News
Triton Digital Announces New Advertising Platform for Live and On-Demand Broadcasters
In Brief - September 2, 2014
August 29, 2014
Louie Diaz Named PD At KLIF/Dallas
In Brief - August 29, 2014
The Week In Review: 8/24-8/29
August 28, 2014
NuVoodoo Releases Social Media Findings Of Ratings Prospect Study
T-Mobile's Music Freedom Expands With Six New Music Streaming Services
In Brief - August 28, 2014
August 27, 2014
STRATA Survey: Ad Agencies’ Interest In Digital Video Jumps 45% From A Year Ago
In Brief - August 27, 2014
August 26, 2014
Scott Carter Promoted To SVP/Marketing At Epic Records
CCM+E Nashville Debuts ALT 98.3
CBS Radio, Townsquare Media Partner To Create The Michigan News Newtwork
Stacey Thomas Appointed Director, Media Integration For CCM+E Philadelphia
In Brief - August 26, 2014
August 25, 2014
Lance Houston Named New PD Of Boston's 101.7 The Bull
In Brief - August 25, 2014
August 22, 2014
eQB NOW
The Week In Review: 8/18-8/22
Chris Edge Adds PD Duties At WDCG/Raleigh
SoundExchange Q2 Digital Radio Report Highlights Digital Radio Transformation
In Brief - August 22, 2014
August 21, 2014
NuVoodoo Ratings Prospect Study Reveals Broadcast Radio Beats Pandora For Music Satisfaction
Music News
Bicoastal Made In America Festival A Success
Usher Brings UR Experience to 27 Cities
Quick Hits: Taylor Swift / The Voice, Bastille, TV On The Radio, Atreyu, Faith No More, Haerts, New Order, George Harrison
MTV VMAs Spike Sales For Beyoncé and More
Quick Hits: Bruce Springsteen, John Legend, Shakira
The Week In Review: 8/24-8/29
Quick Hits: Chris Brown, Weezer, Miley Cyrus, Brandon Flowers, Paul McCartney, Bob Dylan
Wiz Khalifa Earns First #1 Album, Taylor Swift Debuts At #1 With New Single
Quick Hits: Ariana Grande, Kings of Leon, Lady Gaga, Neil Young
Usher Slowly Revealing Tour Plans
Quick Hits: Bad Boy Records, Ty Dolla $ign, Gerard Way, Bob Dylan
Beyoncé, Miley Cyrus Rule 2014 MTV VMAs
Slipknot Unmasks Details of The Gray Chapter
Quick Hits: Eminem & Shady Records, Ed Sheeran, Prince, Grouplove, Cobra Starship
Quick Hits: Jessie J, Foo Fighters, Mariah Carey & Nick Cannon, Genesis, Fall Out Boy
FMQB NOW

Jeff Sottolano
Director of Programming
CBS Radio

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!