Twitter Partnering With Lyor Cohen's 300
February 3, 2014

Twitter is partnering with 300, Lyor Cohen's new company to provide information to the music business based on Twitter data. The partnership was announced by Cohen on February 2 at the annual Midem conference in Cannes, France.

Speaking to the New York Times, Cohen said, "There was a time not so long ago when we sold music to retailers and they sold to fans, but nobody knew who those fans were I’ve spent most of my life not knowing who the customer is. Isn’t that a shame?"

According to the Times, the partnership gives 300 full access to Twitter's music data, including location tags for where tweets originated. In exchange, 300 will help Twitter organize data and develop software that artists, labels and other brands can use. No money is being exchanged as part of the deal. Cohen told the paper the goal is to mine the popular social media service for seeking out new acts.

Bob Moczydlowsky, Twitter’s head of music, told the Times, "If you think of data as a product, having a customer who needs to make a decision will help us organize that data much better than if we tried to do it ourselves."




 
Breaking News
Alpha Media Louisville Names Otis Program Director/Afternoon Host At WDJX
Broadcasters Foundation Of America Names Dan Mason Co-Vice Chairman/Treasurer
JJ Kincaid Set To Wake Up Denver
BMG Acquires Verse Music Group
In Brief - June 29, 2015
June 26, 2015
eQB NOW
Sirius XM Agrees To Pay For Recordings Released Before 1972
Cumulus Names Troy Hanson PD At WKQX/Chicago
Brandon "Buster" Satterfield Joins Atlantic Records
June 25, 2015
Taylor Swift To Put 1989 On Apple Music
WLTW/New York To Celebrate 15 Years Of Broadway In Bryant Park
Report: Six Main Causes of Lost Quarter Hours
June 24, 2015
iHeartMedia Austin Names Zach Dillon Program Director For KHFI
jâcapps Introduces "App Everywhere"
Pierre Bouvard On "New Data on TV Viewing Levels and Demographics"
In Brief - June 24, 2015
June 23, 2015
Nielsen’s Q1 2015 Total Audience Report
Cox Media Group & Experience Technology Offer VIP Upgrades for BLI Summer Jam 2015
In Brief - June 23, 2015
June 22, 2015
Apple Music Changes Its Tune
Alpha Media Adds "Energy" To Bakersfield
In Brief - June 22, 2015
June 19, 2015
Conclave Agenda Spotlight: What Your Audience is Doing When They're Not Listening To You
The Week In Review: 6/15-6/19
Music News
Chris Brown, Beyoncé Top BET Award Winners
Yes Bassist Chris Squire Passes Away
FMQB Photo Pass: Rush
Quick Hits: Demi Lovato, Jessie J, Billboard Hot 100 Music Festival
Beyonce & The Weeknd Headlining Made In America Festival
Quick Hits: Pharrell & Adele, Eminem / Southpaw soundtrack, Legacy of Hope concert
Quick Hits: Apple Music, Chris Brown
Quick Hits: Billboard 200, BET Awards, Smashing Pumpkins, Tyga, Riot Fest, The Neighbourhood, Marina and the Diamonds, Roger Waters
Disturbed Ends Four-Year Hiatus with Immortalized
Quick Hits: Janet Jackson, Nickelback, Tove Lo, Rod Stewart, Grateful Dead, James Horner, Hollywood Walk of Fame
Nate Ruess Announces Fall Headlining Tour
Quick Hits: David Guetta, New Order, Simple Plan, OMI, Patty Griffin
Taylor Swift Criticizes Apple Music Free Trial
Ozzy, Florence + The Machine Headlining 2015 Voodoo Festival
The Week In Review: 6/15-6/18
FMQB NOW

Brian Mack, PD
WXXL/Orlando

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!