Report: 242 Million Americans Listen To Radio Each Week
February 6, 2014

Nielsen has just released a new report called State of the Media: Audio Today How America Listens which highlights the power of audio in the United States.

Here a few hightlights from the report:

* More than 92% of everyone in the United States age 12 or older listens to radio each week; that accounts for over 242 million Americans.

* The majority of radio usage comes from the employed audience, away from home.  Over two-thirds of the weekly audience (62%) works full-time, meaning they have money to spend and are reached just before they decide to shop. 

* 65.2 million Millenials use radio each week. That’s more than 90% of America’s most connected consumers tuning in.
 
* Radio’s most engaged demographic, as judged by the time spent with the medium during the week, are the Boomers who tune to radio for more than 14 hours every week.

* Country was the number one format in America last year, followed by News/Talk, Pop Contemporary Hit Radio, Adult Contemporary and Classic Hits to round out the top  5.




 
Breaking News
Nielsen Mid-Year Report: Overall U.S. Music Consumption Up 14%
iHeartMedia Announces New Hispanic Brand Management Team
Beasley Names Tim Huston GSM of Eastern North Carolina Cluster
July 2, 2015
Report: Facebook In Talks With Major Labels
In Brief - July 2, 2015
July 1, 2015
American General Media Names Picazzo Stevens PD At KAGM & KDLW/Albuquerque
Brandi Young Named SVP Of Sales For iHeartMedia Phoenix
Cumulus Media & Audioboom Announce Strategic Partnership
In Brief - July 1, 2015
June 30, 2015
iHeartRadio Takes Flight With Virgin America
Meredith Gardner & Josh Kahn Promoted To VPs of Digital Marketing & Product
In Brief - June 30, 2015
June 29, 2015
Alpha Media Louisville Names Otis Program Director/Afternoon Host At WDJX
Broadcasters Foundation Of America Names Dan Mason Co-Vice Chairman/Treasurer
JJ Kincaid Set To Wake Up Denver
BMG Acquires Verse Music Group
In Brief - June 29, 2015
June 26, 2015
eQB NOW
Sirius XM Agrees To Pay For Recordings Released Before 1972
Cumulus Names Troy Hanson PD At WKQX/Chicago
Brandon "Buster" Satterfield Joins Atlantic Records
June 25, 2015
Taylor Swift To Put 1989 On Apple Music
WLTW/New York To Celebrate 15 Years Of Broadway In Bryant Park
Report: Six Main Causes of Lost Quarter Hours
Music News
Dave Grohl Unveils Guitar Throne At Foo Fighters' Birthday Bash
Quick Hits: Lil Wayne, The Dead Weather, Lenny Kravitz
Demi Lovato Is Feeling "Cool for the Summer"
Quick Hits: Rihanna, Taylor Swift / album sales, Prince
Rockers Breaking Benjamin Land Their First #1 Album
Quick Hits: Rihanna, Robin Thicke, Apple Music, Prince
Chris Brown, Beyoncé Top BET Award Winners
Quick Hits: Shinedown, Rob Thomas, Foo Fighters, AC/DC, Kings of Leon
Yes Bassist Chris Squire Passes Away
FMQB Photo Pass: Rush
Quick Hits: Demi Lovato, Jessie J, Billboard Hot 100 Music Festival
Beyonce & The Weeknd Headlining Made In America Festival
Quick Hits: Pharrell & Adele, Eminem / Southpaw soundtrack, Legacy of Hope concert
Quick Hits: Apple Music, Chris Brown
Quick Hits: Billboard 200, BET Awards, Smashing Pumpkins, Tyga, Riot Fest, The Neighbourhood, Marina and the Diamonds, Roger Waters
FMQB NOW

Brian Mack, PD
WXXL/Orlando

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!