L & L And Alpha Merge As Alpha Media
April 17, 2014

Alpha Broadcasting and L & L Broadcasting have announced that they have entered into an agreement to merge the companies and upon consummation of the merger, will become Alpha Media. The current corporate team for Alpha Broadcasting and L & L Broadcasting will remain and operate the company from the corporate headquarters in Portland, OR.

Alpha Broadcasting is headquartered in Portland, where it operates six stations. L&L Broadcasting is also headquartered in Portland, and operates 43 stations in seven markets. L&L has been overseeing the operation of the Portland stations for the last year pursuant to a management agreement with Alpha.

Larry Wilson, Chairman and an investor in each company, said that "the merger will be the culmination of a long term plan to ultimately combine the two companies and will allow us to streamline our oversight of all 49 stations to take advantage of the many synergies."

"We are proud to have partnered with Alpha Broadcasting over the past five years in the Portland market. This merger is the result of the Alpha team executing on its original disciplined growth plan, and we are excited to be a part of the new Alpha Media going forward," said Mark Dorman, Managing Director of Endeavour Capital.

L & L Broadcasting also announced today that it has entered into an agreement to acquire 19 radio stations from Main Line Broadcasting for $57 million. Main Line Broadcasting is headquartered in Philadelphia, and operates 19 stations in four markets including Louisville, KY; Richmond- Petersburg, VA; Dayton, OH and Hagerstown, MD-Chambersburg, PA.

L & L Broadcasting President/CEO Bob Proffitt remarked, "We’ve worked hard to maintain strong community involvement and an intimate connection with our listeners and advertisers in all of our markets, I’m confident that we’ll be able to implement our mission of live and local radio in the Main Line markets."

"I am extremely proud of all of Main Line Broadcasting’s employees who have done a phenomenal job over the years. I am pleased to have these great broadcasters now under the leadership and vision of Larry Wilson and Bob Proffitt. There’s not a better company than L&L Broadcasting to ensure this continued success," noted Main Line Broadcasting CEO, Marc Guralnick.




 
Breaking News
Cat Collins Joins iHeartMedia's National Programming Platforms Team
TT Torrez Joins HOT 97/New York As Music Director
In Brief - September 18, 2014
September 17, 2014
Charese Fruge Named VP, Programming, CBS Radio Las Vegas
iHeartRadio Music Festival To Stream, Broadcast Live Across Multiple Platforms Nationwide
KDKB/Phoenix Becomes ALT AZ 93-3, Arizona's Alternative
Report: U.S. Advertising Expenditures Increased 0.7 Percent In Q2 2014
In Brief - September 17, 2014
September 16, 2014
Clear Channel Rebrands As iHeartMedia
Nielsen Releases Radar September 2014 Network Ratings
Republic Records Restructures Media Department, Adds Key Executives
NRG Media Names Erica Dreyer Director Of Integrated Media
In Brief - September 16, 2014
September 15, 2014
WLUP-FM/Chicago Takes Fresh Direction With New Weekday Line-up, Nationwide Talent Search
CCM+E San Antonio Names Don Gosselin PD For KAJA, KRPT
Justin Wittmayer Appointed VP/Market Manager For Cumulus San Francisco
BIA/Kelsey Releases New Study On SMB Social Media Usage
In Brief - September 15, 2014
September 12, 2014
Republic Records Names Rick Krim EVP, Artist Development
BIA/Kelsey Releases New Study On SMB Social Media Usage
The Week In Review: 9/8-9/12
NAB Donates To Committee To Protect Journalists In Honor of James Foley, Steven Sotloff
2014 NAB Marconi Radio Award Winners Announced
iStream Data Debuts, Appoints VP/GM
In Brief - September 12, 2014
September 11, 2014
Music News
U2, Apple Partnership Has More In Store
Quick Hits: Metallica, Kanye West & Lorde, Dr. Dre, Paul McCartney
FMQB Photo Pass: Steve Winwood & Tom Petty
Quick Hits: Lecrae, Bruce Springsteen, Jessie J
Taylor Swift Talks 1989
Quick Hits: Katy Perry / MTV EMAs, Icona Pop, Whitney Houston, Manchester Orchestra, Mary Lambert, K. Michelle
One Direction Says "Steal My Girl"
Quick Hits: Beyoncé & Jay Z, Neil Young's Bridge School Benefit, Bon Jovi, George Harrison
Quick Hits: Gwen Stefani, Iggy Azalea, Demi Lovato, Calvin Harris, Ellie Goulding, Kendrick Lamar
U2 Already Plotting Next Album?
The Week In Review: 9/8-9/12
Quick Hits: Madonna & Alicia Keys, Kanye West, Ariana Grande, iHeartRadio Australia Music Festival, Stevie Wonder
Maroon 5 Land Second #1 Album With V
Ariana Grande To Hit The Road For "The Honeymoon Tour"
Quick Hits: Nicki Minaj, Paul McCartney, John Mellencamp, The Lumineers
FMQB NOW

Marissa Lanchak
APD/MD
WFLY/Albany

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!