L & L And Alpha Merge As Alpha Media
April 17, 2014

Alpha Broadcasting and L & L Broadcasting have announced that they have entered into an agreement to merge the companies and upon consummation of the merger, will become Alpha Media. The current corporate team for Alpha Broadcasting and L & L Broadcasting will remain and operate the company from the corporate headquarters in Portland, OR.

Alpha Broadcasting is headquartered in Portland, where it operates six stations. L&L Broadcasting is also headquartered in Portland, and operates 43 stations in seven markets. L&L has been overseeing the operation of the Portland stations for the last year pursuant to a management agreement with Alpha.

Larry Wilson, Chairman and an investor in each company, said that "the merger will be the culmination of a long term plan to ultimately combine the two companies and will allow us to streamline our oversight of all 49 stations to take advantage of the many synergies."

"We are proud to have partnered with Alpha Broadcasting over the past five years in the Portland market. This merger is the result of the Alpha team executing on its original disciplined growth plan, and we are excited to be a part of the new Alpha Media going forward," said Mark Dorman, Managing Director of Endeavour Capital.

L & L Broadcasting also announced today that it has entered into an agreement to acquire 19 radio stations from Main Line Broadcasting for $57 million. Main Line Broadcasting is headquartered in Philadelphia, and operates 19 stations in four markets including Louisville, KY; Richmond- Petersburg, VA; Dayton, OH and Hagerstown, MD-Chambersburg, PA.

L & L Broadcasting President/CEO Bob Proffitt remarked, "We’ve worked hard to maintain strong community involvement and an intimate connection with our listeners and advertisers in all of our markets, I’m confident that we’ll be able to implement our mission of live and local radio in the Main Line markets."

"I am extremely proud of all of Main Line Broadcasting’s employees who have done a phenomenal job over the years. I am pleased to have these great broadcasters now under the leadership and vision of Larry Wilson and Bob Proffitt. There’s not a better company than L&L Broadcasting to ensure this continued success," noted Main Line Broadcasting CEO, Marc Guralnick.




 
Breaking News
iHeartMedia Revenue Up in Q4, Full-Year 2016
Study: Actual Ratings Panelists - We Want Personalities And Fun!
iHeartMedia Tampa Names Pete Norden SVP/Sales
The Syndicate Promotes from Within to Strengthen Marketing, Radio & Finance Departments
February 22, 2017
Entercom Reports Fourth Quarter and Annual Results
Study: “Local” Is Not Radio's Best Defense Against Pureplays
Ashley Z Takes On Nights At Q100/Atlanta Nights
Benztown Releases Third Annual Benztown 50 List of Top Voiceover Professionals in Radio
February 21, 2017
Study: Just Over Half Of At Work Listening Goes To Radio
iHeartMedia Names Blaine Jackson PD At WLUB/Augusta
CMG Atlanta Radio Names Jaleigh Long Director of Sales
In Brief - February 21, 2017
February 20, 2017
Study: Radio Dominates In Connected Cars
February 17, 2017
Study: Women to Radio: I Love You, But….
iHeartMedia Fort Myers Adds New Nighttime On-Air Hosts Lulu & Lala On Y100.1
Entercom Los Angeles Extends KSWD's "Uncle Joe'Benson
February 16, 2017
Study: Who Do Women Love Most – Radio or Pandora?
Prince Streaming Activity Explodes
Kathy Romano To Bring "Her Story" To WBEN/Phiadelphia
February 15, 2017
CBS Corp Revenue Up in 2016, Radio Now "Discontinued Operations"
Z90 "EPIC 48 2.0" Wraps, Includes Meeting Lady Gaga At The Big Game
MIW Radio Group: 2016 Gender Analysis
February 14, 2017
BuzzAngle Music: 2017 GRAMMYs Impact
Music News
Bruno Mars to Receive 2017 iHeartRadio Innovator Award
David Bowie Honored at Brit Awards
Katy Perry Talks New Album Rollout
Quick Hits: Ed Sheeran, Future, Songwriters Hall Of Fame, Chris Brown, Young The Giant
Fifty Shades Darker Soundtrack Debuts Atop Billboard 200
James Brown's Drummer Clyde Stubblefield Dies
Quick Hits: Katy Perry, Ottawa Bluesfest Lineup
Quick Hits: The Roots Picnic, Ringo Starr & Paul McCartney, Lana Del Rey
Republic Records, ZXL Music & The Grimmie Family To Release New Christine Grimmie Music
Linkin Park Announce New Album, Release Single "Heavy"
Migos Joins With Motown & Capitol Records
Quick Hits: Beyonce, Adele, Metallica, Michael Jackson, OneRepublic
Katy Perry, Ed Sheeran, The Chainsmokers, Shawn Mendes, Noah Cyrus, Bruno Mars Set To Perform At The 2017 iHeartRadio Music Awards
Future Announces New Album Out Friday
Quick Hits: Pitbull, Lorde, G-Eazy, Camila Cabello
FMQB NOW

Question Of
The Week

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!