Bloomberg Names Paul Caine Chief Revenue Officer For Media
June 3, 2014 Untitled Document
Bloomberg Media Group CEO Justin B. Smith announces Paul Caine as its new Global Chief Revenue Officer. Caine had a 23-year career at Time Inc. and was most recently CEO of WestwoodOne. He will oversee Bloomberg Media Group’s advertising sales and marketing efforts worldwide, while pursuing innovative revenue models, opportunities in new markets, and business development strategies. Caine will be based out of Bloomberg’s global headquarters in New York City.
“Paul is one of the great talents in global advertising with deep experience in digital and traditional media,” said Smith. “He has developed some of the most innovative advertising strategies in the industry and will be instrumental in our efforts to build a portfolio of digitally-led, multi-platform brands for global business decision-makers around the world. Bloomberg’s global scale presents our advertising partners with opportunities that no other media company in the world can offer, and Paul will be leading this effort across all of our media platforms.”
“There’s no question Bloomberg is an incredible organization,” said Caine. “A respected, fully multi-platform media company with a very loyal consumer following and a long-term perspective, it sits in a completely unique position in the industry right now. It has all of the makings of an extraordinary growth opportunity. I’m thrilled to take on the role and be a part of the Bloomberg Media team.”