CMG Orlando Launches X107.3 Orlando’s New Alternative
June 19, 2104
Untitled Document

Cox Media Group (CMG) has launched a new Alternative format in the Orlando Market located at 107.3 FM WCFB HD2. This new station, which launched today at 12 noon will feature 10,000 songs commercial free. The target audience is adults 18-34 and features today’s hottest Alternative artists such as Imagine Dragons, Lorde, Bastille, Black Keys and more. X107.3 will be the seventh radio station for the Orlando cluster including WDBO-FM, WDBO-AM, WWKA, WMMO, WCFB and WPYO.

The Cox Media Group Programming Strategic Team lead by VP of Programming, Steve Smith, format leaders, Jeremy Rice and Keith Hastings, and CMG Orlando Operations Manager Stevie DeMann--started following the alternative listening habits and became creative minds behind this new product. They recognized a growing new artist roster and new unique alternative sound developing that the audience was embracing with an immediate passion.

“It’s time for an Alt Revolution!” said DeMann, Operations Director for WPYO, WWKA, X107.3. “X107.3 will be reaching an audience of alternative music fans that no Orlando radio station was serving until now. It will also super-serve the new alternative music fan by focusing on acts like Grammy champions Imagine Dragons and Lorde. The station is establishing a modern music library that delves deep into acts like Bastille, The Black Keys, Muse, Awolnation, and Artic Monkeys. It’s been many years since traditional alternative radio landed on America’s radar. X107.3 is ready to invade Orlando radios and mobile devices with the new X107.3 App.”

CMG VP and Market Manager Susan Larkin said, “The Orlando community is ready and it’s the perfect time to hear X107.3 Orlando’s New Alternative. We will have the opportunity to introduce new artists and music, along with those that are familiar, over- the- air and digitally to an audience that we expect to be responsive and engaged.”

For live audio and video streaming of Orlando’s new alternative station, listeners can visit www.X1073orlando.com.




 
Breaking News
Sharon Dastur Named SVP/Programming Integration At iHeartMedia
Mark Medina Named Program Director At Z100/New York
Denon Electronics, iHeartMedia Announce Partnership
Deezer Appoints Hans-Holger Albrecht CEO
TuneCore Acquires DropKloud And Its Founders
SoundHound Reveals Top Songs, Artists, Albums Of 2014
In Brief - December 18, 2014
December 17, 2014
iHeartMedia Names Don Parker VP/Programming, For San Francisco And Sacramento
Senate Approves Michael O'Rielly For Five-Year FCC Term
Nielsen Report: A Focus On The Public Radio Listener
iHeartRadio Jingle Ball 2014 To Air On The CW Network
In Brief - December 17, 2014
December 16, 2014
Beasley Names Rafe D'Amico VP/Strategic Partnerships
NRG Media Taps Shane Sparks Market Manager, Northwoods, WI Cluster
Shazam Upgrades Windows Phone App
KLUC’s 16th Annual Chet Buchanan & The Morning Zoo Toy Drive Breaks Records
Rdio Brings Personalized Internet Radio, On-Demand Music Subscription To Windows Phone 8.1
In Brief - December 16, 2014
December 15, 2014
CBS Radio, Carson Daly Agree To Multi-Year Contract Extension
JVC Media Closes On Purchase Of WHKQ/Orlando
Bruce Gilbert Named SVP/Sports For Cumulus And Westwood One
Don Martin Rises To SVP/Sports Programming For Premiere Networks
Columbia Promotes Bryan Younce To SVP/Video, Content Production
In Brief - December 15, 2014
December 12, 2014
Jayde Donovan Joins WPLJ As Morning Co-Host
The Week In Review: 12/8-12/12
Music News
J. Cole Earns Third Chart-Topper
Quick Hits: Dick Clark's New Year's Rockin' Eve, Joan Jett & The Who, Metallica, Van Morrison, Grammy Special Merit Awards
Green Day, Joan Jett Make The List For Rock Hall
Quick Hits: Madonna, Michael Jackson, The Voice
Quick Hits: Imagine Dragons, Iggy Azalea & Britney Spears, Mad Season, David Byrne / Talking Heads tribute concert
Iggy Azalea Maps Out Arena Tour
Quick Hits: Ne-Yo, Selena Gomez, Gwen Stefani & Pharrell Williams, Stevie Wonder, Everclear, Alex & Sierra, Modest Mouse
Taylor Swift Spends Another Week At #1
The Week In Review: 12/8-12/12
Quick Hits: Epicenter Festival, Beyoncé, Dr. Dre, American Music Priz
Quick Hits: Coldplay, New Year's Rockin' Eve, Golden Globe Song nominees, Judas Priest
Quick Hits: BET Honors, Modest Mouse, Rush
U2 Extends iNNOCENCE + eXPERIENCE Tour
Quick Hits: Kid Ink, Seether & Rise Above Fest, TV On the Radio, Bob Dylan
Beyoncé, Sam Smith & Pharrell Nab Six Grammy Nods
FMQB NOW

Jon Zellner
SVPP, iHeartMedia

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!