July 25, 2014

Farshad Family, SVP, Local Media Product Leadership, Nielsen Audio

In the fall of 2013, Nielsen officially acquired radio ratings giant Arbitron, merging it into the company and rebranding it as the newly-formed Nielsen Audio division. With the former Arbitron services now integrated into Nielsen, SVP of Local Media Product Leadership Farshad Family spoke with FMQB to discuss the state of the company. Family has risen through the ranks at Nielsen, and now leads product strategy for its local media business in the U.S., including local audio and TV audience measurement. In this week’s eQB Cover Story, Family talks about the integration of audio measurement into Nielsen’s existing services, as well as the measuring of listenership for digital audio and streaming services, along with the future of PPM and diary markets, and more.[more]

An Editorial Piece

In this week's Programming To Win column, Robby Bridges notes that the reports of radio's demise have been greatly exaggerated for decades now. Looking back through the years, Bridges points out that the medium has had a number of competitors for Americans' eyes and ears, and still remains strong.[more]



What new apps have you downloaded lately do you find really useful? [more]


Beyonce, Lee Leipsner, Tim "Romeo" Herbster, Tracy Bratten Herbster, Colleen Shea, Tony Molaee, Anthony Halwagy,
Rich Davis, Train, Ariana Grande, Brody

Paul “Cubby” Bryant, Charlie Walk, Mike Morgan,
Mike Preston, Chris Lopes, Mike Danger

Breaking News
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Frankie C Extends Agreement With KZHT/Salt Lake City
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Jacobs Media & PRPD’s 8th Annual Public Radio Tech Survey Released
In Brief - October 18, 2016
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WFLZ/Tampa Names Kruz Program Director
Republic Records Promotes Wendy Goldstein To Executive Vice President
Alpha Media Mankato Names Bob Rose Market Manager
Corey B. Joins WBBM-FM (B96)/Chicago As New Night Host
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Race Taylor Re-Ups With WPLJ/New York
Andrew Berger Named Imaging Director For KPWR/Los Angeles
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iHeartMedia Chicago Names New Night Show Hosts
Emmis Announces Agreement to Sell Texas Monthly
Alpha Media Supports Hurricane Matthew Recovery Relief
KFM-BFM Adds Robin Roth To Roster
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iHeartMedia Connecticut Names Jagger PD of WKSS & WKCI
Emmis Reaches Agreement To Sell Terre Haute Radio Stations
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Louise Goffin To Perform Surprise Concert
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Jon Zellner
EVP/Programming Operations

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