Do It For Kidd
July 29, 2014

Sunday (7/27) marked one year since the passing of Kidd Kraddick and the four hosts of the Kidd Kraddick Morning Show (Kellie Rasberry, Big Al Mack, J-Si Chavez and Jenna Owens) decided the best way to honor his own legacy of giving was to encourage random acts of kindness from their listeners.

All weekend, tens of thousands participated in Do It For Kidd as they used their time, talents and resources to help out others, without expecting anything in return. Some of the highlights from Kidd Kraddick Morning Show listener’s actions:

· Taping dollar bills to snack machines at a local hospital
· Buying for the person behind them in line at fast food, grocery stores or coffee shops
· Babysitting for a single mom so she can get things done
· Buying school supplies for needy children
· Cleaning houses for free
· Taping bags of microwave popcorn to Redbox machines
· Mowing a neighbor’s yard
· Knitting hearts and leaving them random places – along with sweet notes

You can see a ton more of these great acts by searching the hashtag #ForKidd on any social network.

Listeners also participated in a special Moment of Noise in remembrance of Kidd. Car horns were blown from Dallas to Scranton to Savannah to New Orleans and even all the way to Okinawa, Japan as listeners to AFN (American Forces Network), all participated.

Be sure to read this great article about how the cast of the Kidd Kraddick Morning Show have been forced to grow and have endured over the last year. (http://www.dfw.com/2014/07/26/912149/kidd-kraddick-in-the-morning-one.html)

 




 
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Mike McVay
SVP/Content & Programming
Cumulus Media

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