Emmis Communications, Beasley Broadcast Group Deploy Jelli Radio Ad Platform In Major Markets
August 19, 2014
Untitled Document

Jelli (www.jelli.com), the programmatic advertising platform for radio, announced today that it has signed agreements to deploy RadioSpot, it’s cloud-based ad server for broadcast radio, with Emmis-owned Urban AC WBLS-FM/New York City and Beasley Broadcast Group's AC WJBR-FM/Philadelphia, Sports WQAM-AM/Miami and Las Vegas stations Classic Hits KKLZ-FM, Rhythmic AC KOAS-FM, Adult His KVGS-FM and Country KCYE-FM.

RadioSpot automates radio advertising, combining the technology of online ad-tech with the significant reach of terrestrial radio advertising. The ad platform integrates with advanced buying and planning tools and supports all major third-party broadcast traffic systems.

RadioSpot is now deployed at over 400 radio stations in over 185 cities nationwide, reaching 60 million people weekly. The deployments signal the expansion of Jelli’s platform in the top-ten markets of New York and Philadelphia and the addition of new markets Miami and Las Vegas.

Jelli’s RadioSpot ad platform makes buying radio advertising faster and easier, significantly increasing the control, accountability, and real-time transparency of campaigns. Radio stations benefit from fewer errors, better insights, higher revenue and lower costs. 

“The benefit of deploying Jelli’s RadioSpot at another one of our New York stations is significant. We installed RadioSpot at Hot 97 earlier this year and the team has had a positive experience with the platform’s ability to serve ads programmatically,” said Doug James, Director of Sales for Emmis Communications’ WBLS (HOT 97) in New York. “RadioSpot has removed the hassles that come with the old-school methods. We no longer have to wait for creative assets, manage logs or submit internal affidavits helping us to save time and money.”

“RadioSpot enables broadcast radio to keep pace with needs of marketers in the age of programmatic advertising, maintaining radio’s position as the most vibrant and effective medium for national and local advertisers,” said Mike Dougherty, Chief Executive Officer, Jelli.




 
Breaking News
National Radio Hall Of Fame Class Of 2015 Revealed
On The Verge Artist Hailee Steinfeld Debuts As Highest Female Solo Artist On Mediabase
In Brief - September 1, 2015
August 31, 2015
Scooter Braun Joins NASH Next Country Music Talent Competition
In Brief - August 31, 2015
August 28, 2015
iHeartMedia Promotes Hardin, Zellner and Maynard
WZMP (96.5 AMP Radio)/Philly New Line-Up Announced
KLUC/Las Vegas Adds Kayla To Chet Buchanan & The Morning Zoo
88Nine Radio Milwaukee Promotes Ken Sumka To APD & Justin Barney to MD
Macklemore & Ryan Lewis, iHeartRadio joins Chegg for Music101 Series
Mark “Shark” Ediss Named Afternoon Drive Host At Y100/Savannah
August 27, 2015
Cumulus Goes Underground Alternative In New Orleans
August 26, 2015
Subaru Embraces HD Radio Receivers
Cort Johnson Named APD/Morning Co-Host on 101.9 KINK/Portland
Howard Stern Presents "Booey 25" On SiriusXM Channels
August 25, 2015
Sony Music Entertainment Acquires Century Group
UMG Names Jeffrey Remedios President & CEO/Universal Music Canada
Where Hip Hop Lives App Now Available to International Audiences
August 24, 2015
Leslie Scott Named Program Director Of KNDD/Seattle
Rdio Launches “Promoted Music Experiences” With Hard Rock Hotels & Casinos
Report: Radio Has 30 Million Amplifiers Nationwide
In Brief - August 24, 2015
August 21, 2015
eQB NOW
Music News
Rick Ross to Drop Surprise LP This Week
Quick Hits: Miley Cyrus / Saturday Night Live, Made In America Festival, Tori Kelly, The SpongeBob Musical
Taylor Swift Wins Big At MTV VMAs
Rockers Disturbed Earn Fifth #1 Album
FMQB Photo Pass: Van Halen
Quick Hits: Taylor Swift, Kanye West, Justin Timberlake, Katy Perry, Justin Bieber
Justin Bieber Debuts New Single
Quick Hits: Nicki Minaj, Adele, OMI
Demi Lovato Feeling "Confident" on Fifth LP
Quick Hits: Justin Bieber, Mariah Carey, Omarion, Soundgarden
Pharrell, Demi Lovato & More Added To MTV VMAs Lineup
Quick Hits: Lady Gaga, HBO, Maroon 5, Nick Jonas
MTV To Honor Kanye West
Quick Hits: One Direction, Missy Elliott / The Voice, Azealia Banks, Meg Myers, Coheed and Cambria, Ben Folds
Dr. Dre Issues Apology To "The Women I've Hurt"
FMQB NOW

Mike McVay
SVP/Content & Programming
Cumulus Media

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!