Y100's Preston & Steve Cross The Street To WMMR
January 14, 2005

WPLY (Y100)/Philadelphia's morning show, The Preston & Steve Show, are crossing the street to Greater Media Mainstream Rocker WMMR for wake-ups, FMQB has learned. The duo's current contract with the Radio One Modern Rocker expires at the end of February, and word is they will have to sit out a six-month non-compete before joining the Heritage Rocker later this summer, just prior to the Arbitron fall ratings period.

With Howard Stern set to end his syndicated show on terrestrial radio at the end of this year -- currently airing in Philadelphia on Active Rock WYSP -- the move by WMMR to grab the well-known Preston & Steve Show puts them at the forefront of what will be a changing morning landscape for Philadelphia radio.

The move also bolsters a re-vamped WMMR line-up that currently includes longtime middayer Pierre Robert, new afternoon host Jaxon and new night host Dee Snider. WMMR's current morning show, The Philly Guys, underwent changes late last year with the departure of show anchor and former WIP-AM Sports talker Mike Missinelli. Co-hosts Vinny The Crumb and Joe Conklin were left to hold down the fort while a new host was sought. There is no word on either personality's future with the station.

Preston Elliot and Steve Morrison, voted Modern Rock's Best Local Morning Show in FMQB's 2004 Leaders Poll, have made serious inroads in the Philly market since their pairing over five years ago. In the recent Summer 2004 Arbitron book, the show landed a 6.4 share Persons 18-34 (4) and 3.0 Persons 12+ (11-t). Men 18-34 came in at 6.3 (2) and Men 25-54 with a 3.5 (9).

WMMR had no official comment on this story and calls to Y100 have not been returned.




 
Breaking News
Dennis Reese Named SVP/Promotion At RCA Nashville
Cumulus Media Brings Hot AC To Savannah, GA Launches WZAT (102.1 The Sound)
In Brief - March 27, 2017
March 24, 2017
Ryan Seacrest Announces KIIS FM's Wango Tango 2017 Lineup
WMGC (105.1 The Bounce)/Detroit Adds “Big Boy” To Mornings
107.1 The BOSS/New Jersey Announce Air Talent Line-Up
March 23, 2017
iHeartRadio Surpasses 100 Million Users
Westwood One Promotes Mark Wildman to EVP/Strategic Partnerships
March 23, 2017
iHeartMedia Oklahoma City Names JJ Ryan PD For KJYO & KXXY
Entercom Names Richard J. Schmaeling EVP & CFO
Doug Gottlieb Joins FOX Sports Radio & FS1
March 21, 2017
Beasley Broadcast Group Reports 4th Quarter and Full Year 2016 Results
Chip Arledge Appointed OM For Cumulus Media Shreveport/Bossier City, LA
KXQQ/Las Vegas Names Natalia Hernandez As New Midday Personality
In Brief - March 21, 2017
March 17, 2017
Cumulus Reports Results for Fourth Quarter and Full Year 2016
Entercom Austin To Move 96.3 FM RnB To 95.9 FM
March 16, 2017
iHeartMedia Names Geoff "G-Off" Owens PD For KXJM/Portland & KUBE/Seattle-Tacoma
c3 & FMC Statement: Elimination of the NEA, NEH, and CPB Indefensible, Shameful, and Senseless
iHeartMedia Introduces SmartAudio
Condé Nast Acquires Pop2Life And Ribyt
March 15, 2017
Radio One Houston Names DJ Riddler MD & On-Air Talent/Mixer For KROI (92.1 Radio Now)
iHeartMedia Names Mark Fuhrman Area President in Pittsburgh/West Virginia Region
Music News
Drake's More Life Sets Billboard 200 Streaming Record
Quick Hits: Halsey, Snoop Dogg / 2Pac, Pitbull / Wrestlemania, Paul McCartney, Phoenix, Matchbox Twenty & Counting Crows
Quick Hits: Kendrick Lamar, Iggy Azalea, Vans Warper Tour
Quick Hits: Gorillaz, Kaaboo Festival, March Madness
Chance the Rapper, The Killers, Muse & Arcade Fire Headlining Lollapalooza
QuickHits: Ed Sheeran, Chuck Berry, The Decemberists
QuickHits: NIN, Missy Elliot, Frank Ocean, Pitbull, Enrique Iglesias, Sublime
Rock Pioneer Chuck Berry Passes Away
The Entertainment World Remembers Chuck Berry
Ed Sheeran Spends Second Week Atop Billboard 200
QuickHits: Drake, James Blunt, Spoon, Bob Dylan
Quick Hits: Coldplay. BET Experience, Weezer
Quick Hits: The Chainsmokers, Pitbull, Ohana Music Festival, Arroyo Seco Weekend, Feist
Ed Sheeran Earns Biggest Debut Week of 2017
Quick Hits: Drake, Pearl Jam, Fifth Harmony
FMQB NOW

Sam Milkman, EVP
Coleman Insights

Advertisement:
Search FMQB.com
Advertisements:
FMQB Member Login
Email:
Pass:

Save
Not a member yet?
Sign up Now!
Sign Up for Breaking News!
Enter FMQB E-Tracking!