eQB NOW This week’s eQB Cover Story features Chase Murphy, PD at KXXM, KQXT, KQXT HD3/San Antonio. The Texas-native has seen his radio career take him from coast to coast, before returning home to program in San Antonio. Murphy brings his realistic and thought provoking perspective on the state of radio and where he thinks it's headed. Murphy has also recently authored his first book. In Programming To Win, Pat Welsh gives a list of potential topics and ideas that programmers can teach to their staffers. From airchecking talent to fully understanding ratings methodology, there is always something new to be learned at your station. Question of the Week asks: What is the origin/story behind your radio name, and what is your favorite radio jock name of all time? Plus, Hot Shots and the FMQB History page.